Recover lost visibility
Start with diagnosis: where visibility changed, which topics were affected and what needs attention first.
Selected work
Explore how technical analysis, content strategy and measurement come together across different industries and markets.
Find a useful starting point
Choose a challenge first, then use the case study to understand the decisions and evidence behind the work.
Start with diagnosis: where visibility changed, which topics were affected and what needs attention first.
Compare a global entertainment website with a regional Arabic-language publisher.
Look at local restaurant journeys, from location and menu discovery to a useful next action.
Explore how product, service and commercial intent shaped the direction for a custom-print business.
Client engagements
Each case study explains the challenge, the work and the original reporting context.

Entertainment · International
International search, connected
Technical foundations, content intent and international discovery for a global entertainment franchise.
Medical devices · Japan
A roadmap for search recovery
A technical, content and competitor audit to turn declining visibility into a prioritised recovery plan.

Automotive restoration · France
Finding specialist search demand
Technical SEO and intent-led content for a French classic-car restoration and parts business.

Digital media · MENA
Regional search, market by market
Country-level search evidence, Arabic content and technical priorities for a regional media platform.

E-bikes · Switzerland
From technical quality to product discovery
Technical, local and content SEO to connect a Swiss e-bike brand with commercial search demand.

Aesthetic clinics · Switzerland
A clearer path to local clinic discovery
Technical SEO, structured data and content planning for clinics in Lausanne and Geneva.

Restaurants · France
Connecting local demand with useful pages
Local and technical SEO supported by clearer landing pages, mobile journeys and measurement.

Custom print e-commerce · France
Search intent across a B2B catalogue
Technical SEO and commercial content planning across customised products, textiles and print services.

Honey producer · France
Connecting expertise with organic discovery
Technical SEO, useful content and structured data for a specialist French honey producer.

Restaurant & brunch · Paris
A clearer local search journey
Location, menu and reservation intent supported by technical SEO and performance analysis.

Sleep-health e-commerce · Europe
Search evidence for a specialist product
A performance baseline and practical search direction for a European sleep-health e-commerce brand.
How to read the work
Every website starts with different demand, technical constraints and resources. These projects show the decisions behind the work, alongside the available evidence.
Reporting windows and sources are labelled on each case study, so you can understand what the numbers describe.
Explore the expertise behind the work →Your next step
Bring your website, your search challenge and the constraints your team is working with.